Rachel Maddow always thought she was an outsider. How did she become a star? -from Newsweek.com “Maddow’s partner, artist Susan Mikula, believes the “unlikely” label is just code for lesbian: “She goes from Stanford to Oxford to activism to radio, then TV? What’s so unusual about that? Is it because she is a gay lady?”
She is successful because she is engaging. She is her own brand. When she didn’t host the other night I was like, “where is she? did she get hurt? what’s going on?” I was actually concerned. Most other media personalities get lost in a small crowd.
This is the same reason I read Paul Krugman and Thomas Friedman at NYTimes.com.
Who is the Wall Street Journal‘s most famous personality?
Is it Managing Editor Paul E. Steiger? No, he went to ProPublica…
Who is the Washington Post‘s most famous personality?
Is it weekly columnist Charles Krauthammer?
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Does your newspaper have an engaging personality? How do you measure popularity? Are you making the best of him / her? Do you built communities and experiences around that person? Do you charge advertisers more money to appear next to that person? Or is your gem buried in your site somewhere?
More about Rachel Maddow on MSNBC
- Ratings more than double in Maddow time slot -from NYTimes.com
- Rachel Maddow is the future of MSNBC -from MarketWatch.com
- Rachel Maddow BIO -from Wikipedia.org
- Rachel Maddow on The Colbert Report -from Colbertnation.com (video clip)
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